This project was created for PawCare, a mobile-first pet wellness app designed to simplify how pet owners manage their pets’ health and daily care. The primary focus was to design a seamless, user-friendly experience that allows users to create pet profiles, track activities, monitor medical records, identify symptoms, and book veterinary appointments in one organized platform.

The branding work included a soft yet trustworthy visual identity, featuring a calming color palette and clean typography system aligned with Apple’s iOS guidelines. In the UI/UX design, I prioritized clear information hierarchy, intuitive bottom navigation, and simple task flows to reduce confusion and make everyday pet care feel manageable and stress-free.

By combining a supportive brand personality with structured, easy-to-navigate interfaces, this project positions PawCare as a caring, reliable digital companion for modern pet owners.