This project was created for Imperium, a digital-first airline brand aiming to modernize its visual identity and booking experience. The primary focus was to design a seamless, user-friendly booking flow that makes it easy for users to search, select, and manage flights on both web and mobile platforms.

The branding work included a refined logo, color palette, and typography system that reflect Imperium’s bold and professional tone. In the UI/UX design, I prioritized a clean layout, intuitive navigation, and clear step-by-step booking screens, reducing friction and guiding users smoothly from flight selection to confirmation.

By blending strong branding with an optimized booking experience, this project helps position Imperium as a trustworthy and forward-thinking airline for today’s travelers.